Detroit // Global Headquarters

Detroit is the headquarters and the heart of the Commonwealth//McCann agency. As the full-service global advertising agency of record for the General Motors Chevrolet brand, Commonwealth and the Motor City are a natural fit. Scrappy, street-smart and full of potential, both the city and the agency are on the brink of something new and better than ever, and just as importantly, helping Chevrolet to meet their goal of becoming a top global brand.

Our Regional Leaders

Belinda Leworthy //

Global Chief Operating Officer

"I am motivated by the power of great teams, thriving culture and technology innovation to drive inspiration and impact."

Samuel Estrada //

South America West Regional Lead

"If there is place where creativity is the only way to survive applies it is by far in LATAM, our reality suffers intense a radical shifts and the only way to cope with this is with creativity, the partnership we have with GM allows us to bring this to the table and see it in action every day"

Nima Askari //

Middle East Regional Lead

"Passion. Passion. Passion. We are not in the business of selling cars. We are in the business of selling dreams. Dreams that can only come to life by telling a story passionately … And it's passion that moves people, not cars!"

Kevin Pfuhl //

Canada Lead

"We are a unique One Team global agency model that is agile, dynamic and connected. Collaboration with our clients and among ourselves is how we create real value for Chevrolet and GM worldwide."

Luis Vizioli //

Argentina Lead

"It's about strategy. It's about ideas. But above all it's about having a passionate team committed to what we do."

Marcelo Tufao //

Brazil Lead

"More than results, we are talking about operational efficiency, strategic intelligence and the passion to achieve the same goals."